Penumbra: Brand Identity Redesign
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- Awarded: Silver
- Category: Art Direction - Campaign
- Organization: Carmichael Lynch
- Entry Year: 2024
- Advertiser: Penumbra
- Account Management: Stacy Janicki
- Account Management: Courtney Thomas
- Brand Planning: Bergen Flom
- Brand Planning: Lachlan Badenoch
- Chief Creative Officer: Marty Senn
- Creative: Milton Un
- Creative: Sarah Wolf
- Creative: Artur Un
- Creative: Cat Young
- Penumbra - COO: Amy Thomas
- Penumbra - Marketing Director: Dale Dorlin
- Penumbra - President: Sarah Bellamy
- Production: Charlie Wolf
- Project Management: Sarah Peterson
- Project Management: Jane Williams-Peterson
- Project Management: Ella Panian
- Studio: Christina Lamski
- Studio: Drew Stevens