Arby's Crinkle Fries Launch

    • Awarded: Bronze
    • Category: Integrated Advertising Campaign - Regional/National - Consumer
    • Organization: Fallon
    • Entry Year: 2022
    • Advertiser: Arby's
    • Account Director: Sam Tuttle
    • Art Director: Tyler Dahl
    • Chief Creative Officer: Leslie Shaffer
    • Chief Creative Officer: Nikki Baker
    • CMO/Arby's: Patrick Schwing
    • Copywriter: Derek Camitsch
    • Creative Director: Mike Behrends
    • Creative Director: Joe Johnson
    • Director of Software Engineering: Kla Haeck
    • Group Account Director: Chris Campbell
    • Head of Creative Innovation: Greg Swan
    • Head of Production: Erin Simle
    • PR: Edelman
    • President/Arby's: Jim Taylor
    • Producer: Kotler Ridge
    • Senior Director – Advertising, Merchandising & Social/Arby's: Emily Ciccone
    • Social Media Manager/Arby's: Jimmy Beck
    • Social Media Supervisor/Arby's: Michael Nguyen
    • Social Strategy Supervisor: Mara Keller
    • VP – Brand Strategy, Advertising & Menu/Arby's: Deborah von Kutzleben